Nawazish by Reena Sodhi

 Nawazish: A Mansion for Fashion, A Story of Soulful Elegance

Nestled in the heart of Lucknow, where old-world charm meets contemporary elegance, stands Nawazish — not just a fashion store, but a dream built brick by brick, thread by thread. Housed in a stately three-storeyed mansion, Nawazish is more than a retail destination — it is a house of heritage, a tribute to craftsmanship, and a sanctuary for women who value authenticity, grace, and a touch of grandeur in the way they dress.

The Journey of Nawazish: A Dream Woven with Threads of Passion

Founded in 2017 by Reena Sodhi, a lawyer-turned-entrepreneur and mother, Nawazish began as a humble showcase of fine ethnic wear through exhibitions in Dubai. With roots that trace back to timeless traditions and an eye for modern sensibilities, Nawazish quickly captured hearts. By 2018, the brand expanded into India with successful exhibitions in cities like Lucknow, and in 2019, what began as a small room stacked with handpicked suits grew into a thriving store — bustling with brides, mothers, daughters, and women of all ages seeking something special.

But Nawazish was never meant to remain small. With every client who walked in and walked out smiling, the vision grew. And in 2023, Nawazish found its forever home — a grand, tastefully restored mansion, transformed into an immersive fashion experience across three storeys, lovingly referred to as The Mansion for Fashion.

A Walk Through the Mansion: What Awaits Inside Nawazish

Step into Nawazish, and you’re not stepping into a store — you’re entering an experience. Every corner has been curated with soul, every section thoughtfully designed to cater to diverse tastes, budgets, and occasions.

Ground Floor – Everyday Luxe & Statement Staples

Here, you’ll find an elegant collection of unstitched suits in pure fabrics like Chanderi, cotton silks, Banarasi weaves, and organzas. Whether you’re searching for budget-friendly daily wear or regal festive pieces with intricate hand embroidery, this floor delivers it all. Complementing the suits are stylish co-ord sets, ready-to-wear Indo-Westerns, and handpicked sarees that balance tradition with trend.

First Floor – Where Brides Say ‘Yes’ to Nawazish

The heartbeat of Nawazish lies on its first floor — dedicated to bridal couture, A-line anarkalis, heavy gowns, and hand-embellished ensembles designed for the big day and beyond. Brides-to-be can explore Nawazish’s bespoke lehengas, crafted with age-old zardozi, mukaish, resham, and mirror work. Each piece reflects painstaking attention to detail and the essence of elegance. There’s also a curated range of family wedding wear — for mothers, sisters, and friends who want to stand out without outshining the bride.

Second Floor – Modern Glamour with a Traditional Heart

The top floor is a delightful surprise: a fusion of the classic and the contemporary. Here you’ll find draped sarees, cape sets, jacket lehengas, and crop-top lehengas that are perfect for cocktail nights, receptions, and destination weddings. This floor speaks to the new-age woman — bold, beautiful, and rooted in her culture.

What Nawazish Stands For

At its core, Nawazish is a celebration of timeless fashion. We do not chase fast fashion trends. Instead, we honour handwork, slow processes, and the magic of Indian artisanship. Our offerings span from budget-friendly elegance to luxury heirloom pieces, ensuring there’s something for every woman, for every chapter in her life.

We take pride in offering:

• Unstitched and stitched suits with intricate embroidery
• Premium bridal lehengas designed in-house
• Contemporary and festive Indo-Western wear
• Customized stitching services
• Worldwide shipping for our global clientele
• Wholesale services (set-wise only) for boutiques and resellers

And now, with the addition of our sister brand Aziza by the House of Nawazish, we cater to women seeking everyday sophistication in unstitched fabrics — without compromising on quality, purity, or finesse.

The Nawazish Experience: Beyond Shopping

What sets Nawazish apart is not just the variety or the craftsmanship — it’s the feeling you carry when you leave the store. Our team understands that choosing the right outfit, especially for special moments, is deeply personal. Whether it’s a bride selecting her dream lehenga, or a mother picking the perfect anarkali for her daughter’s engagement, we offer personalized attention, honest styling, and the kind of warmth that feels like family.

Every wall, staircase, and mirror in the Nawazish mansion is a silent witness to countless happy twirls, tearful hugs, and cherished memories. And that’s what we aim to build — not just wardrobes, but stories.

Visit Us

Come walk through the arched doors of Nawazish and discover a world where every piece tells a story, every fabric whispers tradition, and every visit feels like coming home — to a mansion built for fashion, but rooted in love.

Addresses:

Nawazish

C 741, L Road, Mahanagar, Lucknow

+91 6307652564

143/70, Ram Krishan Park, Pratap Market, Aminabad

+91 8577952564

We ship worldwide. Kindly DM only for queries.